Clean scoring approach for quick site health checks. Main friction I see: teams get their SEO score, see it's low, then hit a wall - the audit tells them what's broken (speed, links, structure) but not WHY it impacts rankings or which 3 fixes would move the needle. Sites typically need 50+ optimizations; prioritizing without estimated impact is guesswork. If you added estimated traffic gain per fix (or impact ranking) and surfaced the top 5 quick wins first, you'd solve the critical 'now what?' moment teams face after the audit.